Lichters, M. (2015). Consumer choice in context: A qualitative meta-analysis and six experiments on the context dependency of consumer preferences. Dissertation: Magdeburg
Beiträge in Journalen mit Peer-Review (VHB Ranking J.-Qual. 3.0, Impact 2015)
Eckert, J., Piedmont, S., Lichters, M., Vogt, B., & Robra, B. P. (2014). Determinanten der Inanspruchnahme ärztlicher Leistungen aus Patientensicht anhand von Fallvignetten basierend auf EQ-5D™. Das Gesundheitswesen, 76(8-9), A42. doi:10.1055/s-0034-1386892 (C, 0.6)
Eckert, J., Lichters, M., Piedmont, S., Vogt, B., & Robra, B.-P. (2015). Case vignettes based on EQ-5D to elicit stated preferences for health services utilization from the insurees’ perspective. BMC Health Services Research, 15: 481. doi:10.1186/s12913-015-1143-2 (C, 1.6)
Lichters, M., Bengart, P., Sarstedt, M., & Vogt, B. (2016). What really matters in attraction effect research: When choices have economic consequences. Marketing Letters, (in press). doi:10.1007/s11002-015-9394-6 (B, 1.5)
Lichters, M., Brunnlieb, C., Nave, G., Sarstedt, M., & Vogt, B. (2016). The Influence of Serotonin Deficiency on Choice Deferral and the Compromise Effect. Journal of Marketing Research, 53(2), 183–198. doi:10.1509/jmr.14.0482 (A+, 2.3)
Lichters, M., Müller, H., Sarstedt, M., & Vogt, B. (2016). How durable are compromise effects? Journal of Business Research, (in press). doi:10.1016/j.jbusres.2016.02.039 (B, 2.1)
Lichters, M., Sarstedt, M., & Vogt, B. (2015). On the practical relevance of the attraction effect: A cautionary note and guidelines for context effect experiments. Academy of Marketing Science-Review, 5(1-2), 1–19. doi:10.1007/s13162-015-0066-8 (B, noch keiner)
Felser, G., Lichters, M., Mueller, K., & Willebrandt, C. (2008). The effect of two-sided advertising depends on how grave the second side is. International Journal of Psychology, 43(3-4), 671. doi:10.1080/00207594.2008.10108486 (kein Ranking, 1.3)
Letzte Konferenzbeiträge mit Begutachtungsprozess
Lichters, M. (2015). Mehrwert durch die Berücksichtigung deskriptiver Daten bei der Segmentierung von Akzeptanzdaten. 4. Jahrestagung der Deutschen Gesellschaft für Sensorik (DGSens), Oktober 2015, Dresden
Lichters, M., Müller, H., Sarstedt, M., & Vogt, B. (2014) How Durable are Compromise Effects? New Experimental Evidence of Context-dependent Preferences in Real Purchase Decisions between Durables. Jahrestagung des Vereins für Socialpolitik (VfS), September 2014, Hamburg.
Lichters, M., Brunnlieb, C., Nave, G., Sarstedt, M., & Vogt, B. (2014). The influence of serotonin deficiency on choice deferral and the compromise effect. Annual Meeting of the Society of Neuro-Economics, September 2014, Miami
Lichters, M., Sarstedt, M., Müller, H., Brunnlieb, C., Nave, G., & Vogt, B. (2014) Wie robust sind Kompromiss-Effekte? Neue experimentelle Evidenz für kontextabhängige Präferenzen in echten Kaufentscheidungen. 49. Kongress der Deutschen Gesellschaft für Psychologie (DGPs), September 2014, Bochum
Lichters, M. (2013). The Compromise Effect and Durables with Relatively High Prices: An Experiment with Real Consequences. Jahreskonferenz der Gesellschaft für experimentelle Wirtschaftsforschung (GfeW), Oktober 2013, Helmstedt.
Lichters, M., Möslein, R., Scharf, A., & Lutsch, D. V. (2012). How Consumer Need States are Triggered by Sensory Codes and How Producers can Take Advantage of It: A Study on Fruit Juices in Germany and Spain. 5th European Conference on Sensory and Consumer Research (Eurosense), September 2012, Bern.
Gutachtertätigkeiten
AMS-Review (Springer)
Diverse Association for Consumer Research Conferences (ACR)
Diverse Academy of Marketing Science Conferences (AMS)
